When patients start Googling “doctor near me” or “urgent care open now,” you’re already competing with dozens of practices, directories, and ads. But what if you could connect with them before they ever hit the search bar?
That’s where direct mail—and especially Every Door Direct Mail (EDDM®)—comes in. It gives medical practices the power to reach every household in their service area, ensuring your practice is top-of-mind when families need care most.
Why Direct Mail Works for Medical Practices
Healthcare is personal, and trust matters. Direct mail postcards feel tangible, credible, and local—something digital ads can’t always match. For medical practices, this is a chance to:
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Stay visible year-round – Patients may not need you today, but your postcard is on their fridge when the time comes.
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Promote specific services – Flu shots, dental cleanings, eye exams, wellness checks—seasonal offers are perfect for postcards.
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Build community trust – Showing your practice is part of the neighborhood strengthens credibility.
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Target every household – With EDDM®, you don’t need a mailing list. You can blanket your local area with ease.
EDDM®: A Simple Way to Reach Every Home
EDDM® is tailor-made for busy medical practices:
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No mailing list required – Reach entire ZIP codes or postal routes.
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Low postage costs – The USPS offers some of the lowest rates through EDDM®.
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Flexible campaign sizes – Whether you mail 500 or 5,000 postcards, it’s easy to scale.
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Perfect for local reach – Patients want doctors, dentists, and specialists nearby. EDDM® ensures they know where to find you.
Think of it as your “digital waiting room ad,” but delivered right into every household mailbox.
Free EDDM® Templates for Medical Practices
Designing postcards doesn’t have to be complicated. Taradel’s in-house design team has created FREE EDDM® postcard templates just for medical practices—including layouts for dentists, optometrists, chiropractors, urgent care centers, and more.
Each template is:
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Professionally designed with healthcare best practices.
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USPS-compliant (no guessing about size or layout).
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Easy to customize with your logo, contact info, and offers.
👉 Click here to view hundreds of templates—it only takes a few minutes to make it yours.
Final Thoughts
Medical practices don’t need to wait for patients to look them up online. By combining the credibility of direct mail with the power of EDDM®, you can reach new patients first—before the search engines, before the directories, and before your competitors.
Ready to get started? Grab a free medical practice template today and put your practice in every mailbox in your neighborhood.
