If you’re in the gutter business—whether it’s cleaning, repairs, or installation—you already know that timing and visibility are everything. Your services are essential, but the real challenge? Staying top of mind in your local community. That’s where direct mail comes in.
With Every Door Direct Mail® (EDDM®), you can reach homeowners right when they need you most—with no mailing list, no experience, and no stress.
Why Direct Mail Still Works (Better Than Ever)
In a world overwhelmed by digital noise, direct mail stands out—literally. It’s tangible, personal, and trusted.
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Mail is remembered better than digital ads—people recall direct mail ads 75% faster than digital ones
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It activates more areas of the brain, driving higher emotional responses and deeper engagement
Unlike emails that go unread or social posts lost in the scroll, a well-designed postcard is held, seen, and often saved. Bonus: homeowners usually keep it on the fridge or countertop until they’re ready to act.
And when you’re offering seasonal services like gutter cleaning? Timing your mailer to arrive before fall leaves drop or spring rain hits is a marketing win.
Why EDDM® is a Game-Changer for Gutter Service Pros
Every Door Direct Mail is tailor-made for local businesses. Here’s why it’s perfect for gutter contractors:
✅ Target by Neighborhood
With EDDM, you pick your ideal routes—based on zip codes, household income, age, or homeownership status. That means you only market to the homes most likely to need your services.
✅ No Mailing List Needed
There’s no data to buy and no permits to worry about. You simply choose your target area, and we take care of the rest.
✅ Big Postcards, Big Impact
EDDM allows oversized mailers that grab attention and provide plenty of space for promotions, contact info, and high-quality visuals of your work.
✅ Cost-Effective
With pricing as low as 39¢ per piece for large volumes, you can blanket an entire neighborhood without breaking the bank.
Pro Tip: Most contractors see the best results when they send their EDDM mailers 2–3 times per season. Repetition builds familiarity—and trust.
NEW: Free Postcard Templates for Gutter Pros
Don’t have a designer? We’ve got your back.
Taradel offers free professionally designed postcard templates, including a new one built specifically for gutter cleaning and repair services.
Note: Click on this template to begin immediately customizing it!
Our gutter-specific template includes:
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A bold, seasonal headline
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Limited-time offer section
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High-quality imagery
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Easy-to-edit contact info
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Space for your logo and customer testimonial
All you have to do is customize the template with your offer, upload your logo, and schedule your mailing. Boom! You’re marketing like a pro.
How to Launch Your Gutter Mailer in 5 Easy Steps
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Pick your neighborhoods using our interactive map.
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Choose a template or upload your own design.
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Add a compelling offer like “$50 Off Gutter Cleaning – Book This Week Only!”
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Schedule your drop date around peak need (think fall leaves, spring rain).
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Track responses with phone tracking or QR codes.
Want Even More Leads? Go Multichannel
Smart marketers don’t stop at the mailbox. Taradel lets you amplify your EDDM postcard with digital ads on Google, Facebook, Instagram, and more—all from the same dashboard.
Multichannel campaigns deliver:
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63% higher response rates
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68% more website visits
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40% more conversions
That means more clicks, more calls, and more booked jobs.
Final Thought
You’ve got the tools, the skills, and the drive. Now all you need is a way to reach the right homeowners—at the right time—with a message that sticks.
With Taradel’s EDDM platform, free templates, and all-in-one tools, you’ll be turning neighborhoods into customers in no time.
Let’s make this season your busiest yet.
👉 Ready to try the free gutter postcard template? Start here.
