If you run a dental practice—whether you specialize in family dentistry, cosmetic dentistry, orthodontics, or general oral care—finding new patients in your local area is essential for growth. One of the easiest and most cost-effective ways to do that? Every Door Direct Mail® (EDDM). It puts your message directly into the hands of households around your practice—no mailing list, ad agency, or marketing experience needed.
Let’s break it down step by step so you can launch a high-performing EDDM campaign with total confidence.
Step 1: Set Your Goal
What do you want this campaign to accomplish?
✔️ Book more new-patient appointments
✔️ Promote a seasonal special
✔️ Increase awareness about your services
✔️ Promote a high-value treatment (whitening, implants, Invisalign)
Knowing your goal upfront helps you build a clear message, choose the right offer, and track performance over time.
Step 2: Choose Your Delivery Area
With Taradel’s built-in interactive mapping tool, Mapfire, you can target ZIP codes, neighborhoods, or specific USPS postal routes filled with households most likely to become new patients.
You can even narrow it down using filters like:
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Household income
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Age range
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Homeownership
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Household size
This allows you to market directly to families, young professionals, or high-value neighborhoods depending on your goals.
Boom — now you’re reaching the households who actually live close to your practice and need a dentist they can trust.
Step 3: Pick a Design That Works
Your postcard is often someone’s very first impression of your practice—so make it warm, trustworthy, and polished.
Taradel offers dozens of professionally designed EDDM templates created specifically for dentists, including:
🦷 General Dentistry
🦷 Cosmetic Dentistry
🦷 Orthodontics
🦷 Pediatric Dentistry
🦷 Implant Specialists
Dental postcard templates
And here’s the best part:
✅ 100% customizable
✅ USPS-compliant (prints + mails without any issues)
✅ Built for conversions, with space for offers, reviews, and strong CTAs
You can get started in minutes—no designer needed. Just drag, drop, and personalize.
Step 4: Add a Strong Offer + Call-to-Action
A valuable offer can dramatically increase response rates. In fact, consumers are far more likely to respond when they see savings, convenience, or bundled services.
Try something like:
“$99 New Patient Special – Exam, X-Ray & Cleaning”
“FREE Whitening With Invisalign Treatment”
“$500 OFF Dental Implants”
“$0 Emergency Exam (Same-Day Available)”
Pair that with a bold CTA:
👉 “Call Today”
👉 “Schedule Online”
👉 “Book Your New Patient Visit”
The easier you make it to respond, the more appointments you’ll generate.
Step 5: Launch and Track Your Campaign
Once you place your order, Taradel handles everything:
✔️ Printing
✔️ Bundling
✔️ USPS delivery
✔️ All logistics and mailing paperwork
You never have to deal with stamps, permits, or complicated prep.
Want to track performance? Add:
📱 A QR code
🔗 A personalized URL
📞 A unique call-tracking number
These tools help you understand how many new patients came from your postcard.
Why Dentists Trust Taradel
✔️ Professionally designed free EDDM templates for dentists
✔️ Built-in USPS targeting tools
✔️ Easy, all-in-one print + mail platform
✔️ No marketing experience required
✔️ Top-rated customer support
✔️ Trusted by local medical and dental practices nationwide
💬 “The process was easy and seamless. We customized the template, targeted the right neighborhoods, and had our mailers delivered quickly. We saw new-patient appointments come in within the first week.”
– Bleu Dental (Real Taradel Customer)
Final Word: Let’s Bring In More Patients 🦷✨
You don’t need a marketing degree to launch an effective campaign that fills your appointment calendar. With Taradel’s platform, dentist-specific templates, and hands-on support, you’ve got everything you need to grow—right at your fingertips.
Ready to start? Choose your free EDDM template and build your next dental campaign today.
