The Every Door Direct Mail® Blog

Why Direct Mail Works

Posted On Sep 19, 2012 in Direct Mail by Chris Barr
With direct mail rates increasing from year to year, there are more and more businesses who want to direct mail to reach their customers. According to the US Postal Service, direct mail takes up 52% of the total mail volume. A household in the US re

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Formula for Successful EDDM

Posted On Sep 18, 2012 in Every Door Direct Mail by Chris Barr
As you are planning your next direct mailer, consider how simple the Every Door Direct Mail (EDDM) Program has made direct mail for businesses all over the country! For many companies, the more that they mail, the easier it becomes. When you can con

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Different Mailing Tactics

Posted On Sep 18, 2012 in Direct Mail by Chris Barr
When you have general offers that you want a lot of people to know about, the best way to get it out there is through the Every Door Direct Mail (EDDM) Program. This allows you to personally choose the areas that you want to target. When your offers

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Financial Institutions Using EDDM

Posted On Sep 18, 2012 in Small Business Marketing by Chris Barr
For the Every Door Direct Mail (EDDM) Program, financial planners and consultants can use this to offer their services to the general public. Everyone needs help with their budget, future retirement, and easy tips to save money by successful money m

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Reaching Local Communities With EDDM

Posted On Sep 17, 2012 in Non-Profit by Chris Barr
The Every Door Direct Mail (EDDM) Program is not just for businesses looking to advertise. Communities trying to put out appositive message such as a public service announcement can also use this program. With the wide range of receivers that this p

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De-stress With EDDM

Posted On Sep 17, 2012 in Every Door Direct Mail by Chris Barr
The Every Door Direct Mail (EDDM) Program allows many different types of industries to benefit from its success. For companies that don't normally do constant advertising, such as spa centers, can definitely take advantage of how easy it is to promo

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Further Education Facilities Using EDDM

Posted On Sep 17, 2012 in Non-Profit by Chris Barr
Not only can businesses use Every Door Direct Mail (EDDM) but also colleges, universities, and further education facilities can use this program to reach their prospective students. When higher education facilities direct mail they can use the EDDM

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EDDM Optimized

Posted On Sep 14, 2012 in Every Door Direct Mail by Chris Barr
Why direct mail can be optimized in so many ways. If you want your mailer to offer the best response back, you have to play your cards right. The best way to receive the best results would be to understand your customers, plan your design, and choos

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1 2 3 Steps for Lawn & Landscaping EDDM

Posted On Sep 14, 2012 in Small Business Marketing by Chris Barr
When there is a new product or service that you want to promote for your lawn care business, the best way to let your customers know is by direct mailing. There are plenty of ways to advertise your new offerings using direct mail. With an interestin

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Beauty Salon EDDMs

Posted On Sep 14, 2012 in Small Business Marketing by Chris Barr
These days, beauty salons are all over the place. Hair and nail salons have become a staple in every shopping center. Beauty salons that open up new locations want to start advertising by starting with direct mailing to gain awareness in the new nei

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