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Direct Mail vs. Digital Influence for Restaurants

Posted On May 16, 2013 in Small Business Marketing by Chris Barr
Traditional media, even among younger demographics, outperforms digital media in several key restaurant industry metrics. The illustration below highlights how those who are deciding to eat/dine out depend on various media. This rate changes dependi

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Restaurant Marketing Challenges and Opportunities

Posted On May 9, 2013 in Small Business Marketing by Chris Barr
This is a brief article about a topic that is always on the minds of restaurant operators&ellipsis; You guessed it -- sales . For some restaurants, aggressive competitors are the big challenge... For others, "ice cold phones" lead to sleeple

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